Wednesday, December 05, 2007

Play Event Promos!

Every break must include at least two event promos. Promoting campus events is an important part of our service to the campus community.

Do not use the word "commercials" to introduce a station break.

Our station does not play commercials we play event promos, public service announcements and station identification liners.

Just say "We are going to take a break" or "[show name] will be right back on OWWR after this break"

Standard break format must include 4 elements:
  • event promo
  • Public Service Announcement (PSA)
  • station identification liner
  • event promo or station/show promo

Remember to check the date on the event promos. Play promos for events that are in the near future more often than later events.

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